PÖTTINGER Landtechnik GmbH completes the acquisition of MaterMacc

By: PRLog

MILAN - Nov. 15, 2022 - PRLog -- PÖTTINGER Landtechnik GmbH, an Austrian family-owned company in the agricultural manufacturer and technology sector, completes its acquisition of MaterMacc.

With this acquisition, Pottinger, a specialist in grassland management, arable farming and digital agricultural technology, completes its product portfolio for modern agriculture and continues to expand the range of seeders by including precision seeding technology.

MaterMacc Spa, based in San Vito al Tagliamento, northern Italy, is known for precision seeding technology, mechanical and pneumatic seeding technology, chopping technology and other equipment. The products, the passion for agriculture, the location and above all the specialized workforce complement the Pottinger family business very well. In addition, Pottinger focuses on finding new technologies for its established markets.

CDI Global acted as financial advisor to Pottinger Landtechnik GmbH in this transaction. Through the acquisition of the Italian manufacturer MaterMacc S.p.A. ("MaterMacc"), Pottinger Landtechnik GmbH strengthens its position as a supplier of machines for modern arable farming.

Pottinger is constantly on the lookout for new and innovative products to meet the demands of the agricultural market and the wishes of its customers. The company achieved a turnover of EUR 506 million in the financial year 2021/2022. The product range extends from mowers to loader wagons to round balers and from ploughs to seed drills to mechanical cultivation technology.

MaterMacc currently employs around 80 people. Pottinger is taking over the entire staff, thus relying on continuity through their experience. The location in San Vito al Tagliamento will be expanded into the centre of excellence for precision seeding of Pottinger.

The further plans are that for the time being the brand, the sales and service network and the spare parts supply will remain the same. However, Pöttinger will contribute its know-how in the best possible way in order to achieve the usual success in the new segments.

Pottinger has been advised by CDI Global Italy with Cesare Tocchio (Partner) and Giuseppe Covini (Execution Manager) and CDI Global Austria with Roman Pongracz (Partner).

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