Technology, entertainment, health, fitness, wellness, mindfulness, and culture broadcasts from The Not Old Better Show are now available on iHeartRadio, expanding the distribution of 24/7 programming designed for the 50+ age community and their families through expert interviews, storytelling, reviews, and more.
The Not Old Better Show today announced that it’s now available on iHeartRadio, Clear Channel Media and Entertainment’s digital platform. The Not Old Better Show delivers to the 50+ age community and their families worldwide the only 24/7 broadcast of technology, entertainment, education and information specifically designed for the baby boomer generation. The Not Old Better Show is now accessible wherever iHeartRadio’s comprehensive, all-in-one digital listening platform is offered — including web, mobile devices, tablets, and automobiles.
The Not Old Better Show is the leading broadcaster of on-air, online, and mobile podcasts featuring specific themed programming and content, information, education and analysis for the 50+ age community. It is designed to help all 50+ age community members and their families stay abreast of trends, research, expert commentary, culture, literature, health, and relationships, among others. More than 1.5 million people are listening to The Not Old Better Show and their Fitness Friday, Technology Power Hour, Grooming Over 50, and Music Today programs. The Not Old Better Show affiliates include EPK.TV, 20th Century Fox Studios, Warner Bros., Amazon Studios, and many, many others all of whom share exclusive content with the program and its audience.
“We are very excited to partner with iHeartRadio,” said Paul Vogelzang, founder and host of The Not Old Better Show, and CEO of its parent Senessted Entertainment. “Our listeners have told us they want greater access to our programming and content, and we can deliver that by partnering with the industry-leading digital radio broadcaster whose comprehensive digital platform reaches hundreds of millions of listeners nationwide,” adds Vogelzang.
The iHeartRadio app, which reached its first 20 million registered users faster than any digital service in Internet history, delivers everything listeners want in an all-in-one platform: Instant access to more than 1,500 radio stations from across the country, user-created Custom Stations inspired by a favorite artist or song, thousands of curated digital stations “Perfect For” any mood or activity, and the new iHeartRadio Talk feature giving users access to the best on-demand news, talk and entertainment content available today.
“Clear Channel has a core strategy to be wherever our listeners are with the products and programming they want and expect,” said John Sykes, President of Entertainment Enterprises, iHeartMedia, “The Not Old Better Show offers compelling content and broadcasts featuring leading experts and award-winning guests who fully engage the audience.” “Adding The Not Old Be-er Show to iHeartRadio offers a compelling expansion of our news-talk programs by featuring the leading broadcaster of advice, information, and programming to this generation,” according to Sykes.
With over a quarter of a billion monthly listeners in the U.S. and over 85 million social followers, iHeartMedia has the largest reach of any radio or television outlet in America. It serves over 150 markets through 858 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the Internet at iHeartRadio.com and on the company’s radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on tablets and smartphones, and on gaming consoles.
iHeartRadio, iHeartMedia’s digital radio platform, is the No. 1 all-in-one digital audio service with over a billion downloads; it reached its first 20 million registered users faster than any digital service in Internet history and reached 85 million registered users faster than any other radio or digital music service and even faster than Facebook. The company’s operations include radio broadcasting, online, mobile, digital and social media, live concerts and events, syndication, music research services and independent media representation. iHeartMedia is a division of iHeartMedia, Inc. (OTCBB: IHRT). Visit iHeartMedia.com for more company information.
About The Not Old Better Show | Paul Vogelzang
Paul Vogelzang, and The Not Old Better Show team, have seen their popularity explode almost overnight, culminating with the programming and access to top entertainment, political and cultural icons. Vogelzang’s revealing commentary has wowed critics and audiences alike. According to Dan Goodman, CEO, Believe Entertainment, “Digital distribution of content such as The Not Old – Be-er Show represents a massive opportunity to reach the 55+ age community in new and compelling ways.” Believe Entertainment is Vogelzang’s former studio partner on MommyCast and an industry leading studio producing premium content with A-list talent such as LeBron James, and the legendary DJ and producer Tiësto among others. ”Our experience with digital distribution as an effective primary channel for engaging any active demographic, and especially Paul’s, is proof this channel works,” says Goodman.
Read full release at PRUnderground.com: The Not Old Better Show Joins Clear Channel’s iHeartRadio.