The series of videos focus on new developments in the ability to replicate the way humans process light, perceive color, and experience special effects while maintaining a willing suspension of disbelief in theaters, at home and on the go. The video series includes:
• "The HDR Revolution" -- which explores how High Dynamic Range is changing the way digital entertainment looks and feels, and what Technicolor is doing to pave the way for an open approach to HDR content creation and distribution.
• "The Power of Color" -- which features how Technicolor's 100-year heritage in color art and science has evolved as an integral part of the storytelling process and how it has laid the foundation for the next century. Technicolor's expert colorists discuss how color can completely transform a scene through the manipulation of light and color.
• "The Secrets of Visual Effects" -- which offers an exciting and perceptive insight into how special effects take audiences to places beyond their wildest imagination.
• "Ultra-broadband" -- which describes how network infrastructures are taking advantage of cutting-edge tech to bring gigabit speeds to the home, opening the door for audiences to receive increasingly immersive entertainment experiences.
While movies, episodic programing, live events and even digital gaming have been around for decades, innovative developments in technology are creating new artistic opportunities to challenge the status quo and meet the voracious appetite of audiences around the world to be surprised, entertained … and yes … amazed.
To learn more about what it takes to be an Architect of Amazement, visit:
http://www.technicolor.com/architectsofamazement
If you would like to schedule your own briefing or interview on this topic, contact:
Lane Cooper
VP Corporate Communications
Technicolor
lane.cooper@technicolorpr.com
About Technicolor
Technicolor, a worldwide technology leader in the media and entertainment sector, is at the forefront of digital innovation. Our world-class research and innovation laboratories enable us to lead the market in delivering advanced video services to content creators and distributors. We also benefit from an extensive intellectual property portfolio focused on imaging technologies. Our commitment: supporting the delivery of exciting new experiences for consumers in theaters, homes and on-the-go. For more information, visit: www.technicolor.com.
Technicolor shares are on the NYSE Euronext Paris exchange (TCH) and traded in the USA on the OTC QX marketplace (TCLRY).
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