Wellness products company Nature’s Sunshine (NASDAQ: NATR) will be reporting earnings this Tuesday after market hours. Here’s what to look for.

Nature's Sunshine beat analysts’ revenue expectations last quarter, reporting revenues of $128.3 million, up 12% year on year. It was a stunning quarter for the company, with a beat of analysts’ EPS estimates and a solid beat of analysts’ EBITDA estimates.

Is Nature's Sunshine a buy or sell going into earnings? Read our full analysis here, it’s free for active Edge members.

This quarter, the market is expecting Nature's Sunshine’s revenue to grow 2.9% year on year, slowing from the 8.5% increase it recorded in the same quarter last year.

Analysts covering the company have generally reconfirmed their estimates over the last 30 days, suggesting they anticipate the business to stay the course heading into earnings. Nature's Sunshine has missed Wall Street’s revenue estimates multiple times over the last two years.

Looking at Nature's Sunshine’s peers in the personal care segment, some have already reported their Q4 results, giving us a hint as to what we can expect. e.l.f. Beauty delivered year-on-year revenue growth of 37.8%, beating analysts’ expectations by 6.4%, and USANA reported revenues up 5.9%, in line with consensus estimates. e.l.f. Beauty traded down 9.2% following the results while USANA was also down 8%.

Read our full analysis of e.l.f. Beauty’s results here and USANA’s results here.

Debates over possible tariffs and corporate tax adjustments have raised questions about economic stability in 2025. While some of the personal care stocks have shown solid performance in this choppy environment, the group has generally underperformed, with share prices down 3.7% on average over the last month. Nature's Sunshine is down 3.2% during the same time and is heading into earnings with an average analyst price target of $22.50 (compared to the current share price of $24.90).

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