Forethought, the leader in agentic AI for customer experience, today announced the availability of its AI-native platform for enterprise customer support in the new AI Agents and Tools category of AWS Marketplace. Customers can now use AWS Marketplace to easily discover, purchase, and deploy AI agent solutions, including Forethought’s agentic customer experience (CX) system, directly from their AWS accounts, thereby accelerating agent and agentic workflow development.

Forethought helps organizations deploy AI agents across every channel, including chat, email, voice, and SMS, as well as across customer service, sales, marketing, and account management functions, enabling enterprises to bring intelligence and automation to the entire customer experience.

“By offering Forethought in AWS Marketplace, we're providing customers with a streamlined way to access our agentic CX platform, helping them buy and deploy agent solutions faster and more efficiently,” said Sami Ghoche, co-founder and CEO of Forethought. “Our customers across SaaS and tech, e-commerce and retail, fintech and healthcare are already using these capabilities to support more than a billion monthly customer interactions, demonstrating the real-world value of agentic CX.”

Forethought delivers essential capabilities, including the industry’s first multi-agent, omnichannel AI, powered by a proprietary agentic reasoning engine and offering multi-channel support, including voice. These features enable customers to cut costs and accelerate resolution times, ultimately transforming how businesses engage with their customers. Forethought's cloud-native solutions are built on AWS, ensuring the highest levels of performance, security, and scalability for its customers.

With the availability of AI Agents and Tools in AWS Marketplace, customers can significantly accelerate their procurement process to drive AI innovation, reducing the time needed for vendor evaluations and complex negotiations. With centralized purchasing using AWS accounts, customers maintain visibility and control over licensing, payments, and access through AWS.

Available as a vendor-hosted SaaS solution, Forethought supports multi-agent orchestration for enterprise CX. Customers can seamlessly subscribe to Forethought solutions in AWS Marketplace.

To learn more about Forethought in AWS Marketplace, visit https://aws.amazon.com/marketplace/pp/prodview-nllmevw3m7z5y?sr=0-1&ref_=beagle&applicationId=AWSMPContessa. To learn more about the new AI Agents and Tools category in AWS Marketplace, visit https://aws.amazon.com/marketplace/solutions/ai-agents-and-tools/.

About Forethought

Launched in 2018, Forethought is the first AI-native platform for enterprise customer support, built on a multi-agent architecture for omnichannel resolution. Trusted by leading companies like Upwork, Grammarly, Airtable, and Datadog, Forethought’s AI agents resolved billions of monthly support issues. The company has raised $115M+ in venture funding from top investors, including Blue Cloud Ventures, NEA, Village Global, and Sound Ventures, G2 has recognized Forethought as a High Performer in 2024 and Mid-Market Leader, Best Est. ROI, and Easiest to Do Business With in Customer Support for 2025.

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“By offering Forethought in AWS Marketplace, we're providing customers with a streamlined way to access our agentic CX platform, helping them buy and deploy agent solutions faster and more efficiently,” said Sami Ghoche, co-founder and CEO of Forethought.