Pepsi has a new ad slogan. And it's already dividing opinion
January 10, 2019 at 11:45 AM EST
Pepsi's new global tag line for its product is managing to divide the industry experts. "For the Love of It" will replace "Live For Now" in 100 countries (not including the U.S.). The soda brand launched a series of videos this week focusing on the drink's bubbles, taste and refreshment and is working with Now United, a pop group put together by music veteran Simon Fuller, on a new jingle.
